Former Senior Executives at Turner Broadcasting System & Viacom join Psyched4’s new Advisory Board

Psyched4 the new go to destination across the UK & Ireland for live sports and sport related content has announced the formation of an Advisory Board, naming Doug Herzog & Stu Snyder former top executives from Turner Broadcasting System & Viacom as its first two appointee’s.

The Advisory Board will work alongside David McKenzie, Psyched4 CEO to review company strategy and assist in company growth as Psyched4 moves toward full launch later this year.

‘I’m absolutely delighted to welcome Doug Herzog and Stu Snyder as the first appointee’s to our new advisory board, their experience is highly sought after in the media industry. Doug & Stu both bring an entrepreneurial outlook to our advisory board that is aligned to our culture and brand, they are both builders and have achieved success in their respective leadership roles which will provide invaluable guidance to our business.’ Said David McKenzie, Psyched4 CEO.

Doug Herzog was formerly the President of Viacom's Music Entertainment Group where he oversaw Comedy Central, MTV, VH1, Spike, TVLand and Logo. Herzog is widely recognized in the industry for leading and building some of cable television’s most successful network brands, as well as launching long-running hits that permeated the cultural zeitgeist. Under his leadership, Viacom became home to some of television’s most acclaimed and enduring franchises, including The Daily Show with Jon Stewart, The Colbert Report, South Park, The Real World, The UFC, Key & Peele, Inside Amy Schumer, Hot in Cleveland, Workaholics, Tosh.0, and Younger.

Herzog's career began at CNN in 1981. He became a segment producer at Entertainment Tonight in 1983. His Viacom career began in 1984 when he joined MTV. Prior to his return to the company in 2004, he served as President of USA Network igniting the network's campaign of quality original programming with the award-winning Monk. Herzog also served as President of Entertainment for FOX Broadcasting Company where he greenlit the Emmy Award- winning Malcolm in the Middle.

Stu Snyder is a former President of Turner, CINAR, WWE and Feld Entertainment. He ran Turner’s Animation, Young Adults & Kids Media Division (Adult Swim, Cartoon Network & Boomerang) with assets generating over $1 billion in revenues. Under Snyder's leadership, the network included many successful original series including, Adventure Time, Rick & Morty, Star Wars: The Clone Wars, The Amazing World of Gumball, Regular Show, Steven Universe, Teen Titans and several series of the Ben 10 global franchise. During his tenure, the network’s content/production teams received 26 Emmy Awards.

Snyder also served as President and COO of World Wrestling Federation (WWF, now WWE) where he spearheaded and oversaw the acquisition of competitor World Championship Wrestling from Turner Broadcasting. During his tenure at CINAR, he successful sold the public company to Cookie Jar Entertainment. Snyder has served on the CINAR, WWF AND Wow Unlimited Media’s Board of Directors. Earlier in his career, Snyder also held leadership roles with USA Networks, MGM/UA and Carolco/Live Home Entertainment where he was involved in feature film/TV development, production and sales.

About Psyched4

Psyched4 Ltd, is the new destination for sports across the UK & Ireland. Psyched4 works alongside multiple leagues and content providers globally, particularly in underserved fan communities across the UK&I geography to capture and engage audiences. Alongside innovative marketing partners to drive greater fan engagement, data insights and profitability in market.

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